Sunday, February 16, 2020

Mariah Carey and Janet Jackson Essay Example | Topics and Well Written Essays - 250 words

Mariah Carey and Janet Jackson - Essay Example This paper tells that while the theme or content of Carey’s music is mainly centered on love, Jackson is the Mother Teresa of the entertainment scene covering topics on self-actualization and feminist and political bearing. It has to be noted however that both claim to perform autobiographical music, leading to the next focus of comparison; symbolism. In a total contrast from the aforementioned themes, Jackson evolved herself into the erotic queen of pop, while Carey seemed much comfortable cutting the image of a teen-pop sensation. Most people are usually not preoccupied with the vocal ranges of their favorite singers. This can however not be ignored here considering the fact that Mariah is as chirpy as the bird that woke you up this morning, winning accolades and numerous polls thanks to her 5-octave vocal range. How does Jackson compare? She has a smooth soprano 3-octave vocal range that is complemented to great effect through emotional and poetic content. Away from their v ocal cords, Mariah is less adventurous towards other areas of entertainment albeit being versatile in terms of genre exploration. Jackson on the other hand not only explores other genres in her music but has also tried her hand in several movies. Finally, the two songbirds have had similar career paths characterized by peaks and dominance, recession and the astounding and successful comebacks.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  

Monday, February 3, 2020

Houston Club tour report Assignment Example | Topics and Well Written Essays - 500 words

Houston Club tour report - Assignment Example Houston Club understands the importance of having a high number of members in order to keep it operational. In this case, the company has implemented an efficient membership marketing structure that has ensured that the club’s membership segment of golf club approximate 400 members, the country club has about 600 members, and there are about 1,000 members in the club’s dining, sporting, and business segment. In effect, the club appears to be doing well in an environment where some of the clubs were closing down in Florida. However, the club’s main advantage was that there were fewer clubs within its area of operations. For Houston Club, exclusivity is one of the marketing strategies that the company has utilized in order to gain more members than other clubs. In this case, the club has packaged itself as an exclusive Gentlemen’s Club, which is an important strategy of the club in differentiating itself from its competitors. Exclusivity is evident in the club’s facilities ranging from their rooms and other important features such as wine lockers stocked with some of the most expensive wines. The exclusivity makes more members want to join the club and become part of the elite. After identifying the importance of this strategy in gaining more members, the club consequently introduced three segments of membership with these three being golf club membership, country club membership, and the other segment drawing membership from people interested in dining, sporting, and business. In this way, the club has a capacity to market its membership across members with varying interests. Other than membership marketing strategy focusing on the club’s exclusivity, the PR team packaged offers from the club, sent invitations to the city’s law firms, and then focused on the oil, gas, and financial industries by sending invitations to members who were attracted to the packages offered by